Effective marketing 1 (2 cr)
Code: AY00CT09-3006
General information
Enrollment
20.11.2024 - 13.04.2025
Timing
07.01.2025 - 23.04.2025
Number of ECTS credits allocated
2 op
Virtual portion
2 op
Mode of delivery
Distance learning
Unit
Faculty of Business and Hospitality Management (LAB)
Campus
E-campus
Teaching languages
- Finnish
Seats
20 - 600
Degree programmes
- Complementary competence, Bachelor's (in Finnish)
Teachers
- Sampo Kokkonen
Scheduling groups
- Avoimen ammattikorkeakoulun kiintiö / Ripa (Size: 40. Open UAS: 40.)
Groups
-
TLABTO24H
-
MLABTO24H
-
HLABTO24H
-
TLTIPUU23KV
Small groups
- Open UAS quota / Cross-institutional
Learning outcomes
The student is able to
- understand the importance of marketing in a company's business
- identify customer-oriented business.
- determine the key concepts of marketing and customer-oriented business
Assessment scale
Approved/Failed