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Master’s Degree Programme in Business Administration, Customer Oriented Business Development (in Finnish)

Degree:
Master of Business Administration

Degree title:
Master of Business Administration

Credits:
90 ects

Master of Business Administration, Customer Oriented Business Development (in Finnish) 25K, online studies
Code
(LLPRYASLI25KV)
Master of Business Administration, Customer Oriented Business Development (in Finnish) 24K, online studies
Code
(LLPRYASLI24KV)
Master of Business Administration, Customer Oriented Business Development 23K, online studies
Code
(LLPRYASLI23KV)
Master of Business Administration, Customer Oriented Business Development 22K, online studies
Code
(YASLI22KVLPR)
Enrollment

07.05.2025 - 31.08.2025

Timing

25.08.2025 - 21.12.2025

Number of ECTS credits allocated

5 op

Virtual portion

5 op

Mode of delivery

Distance learning

Unit

Faculty of Business and Hospitality Management (LAB)

Campus

E-campus

Teaching languages
  • Finnish
Seats

20 - 70

Degree programmes
  • Master’s Degree Programme in Business Administration, Customer Oriented Business Development (in Finnish)
Teachers
  • Sami Lanu
Scheduling groups
  • Verkkoluento 1 (Size: 0. Open UAS: 0.)
  • Verkkoluento 2 (Size: 0. Open UAS: 0.)
  • Verkkoluento 3 (Size: 0. Open UAS: 0.)
  • Avoimen ammattikorkeakoulun kiintiö / Ripa (Size: 10. Open UAS: 10.)
Groups
  • LLPRYASLI25KV
Small groups
  • Online lecture 1
  • Online lecture 2
  • Online lecture 3
  • Open UAS quota / Cross-institutional

Learning outcomes

Student
- is able to understand the basics of modern multichannel communications
- is able manage communication strategies
- is able analyze and measure the effectiveness of communication actions

Implementation and methods of teaching

Course is only in Finnish

Assessment scale

1-5

Enrollment

07.05.2025 - 31.08.2025

Timing

25.09.2025 - 11.12.2025

Number of ECTS credits allocated

5 op

Virtual portion

5 op

Mode of delivery

Distance learning

Unit

Faculty of Business and Hospitality Management (LAB)

Campus

E-campus

Teaching languages
  • Finnish
Seats

15 - 85

Degree programmes
  • Master’s Degree Programme in Business Administration, Customer Oriented Business Development (in Finnish)
Teachers
  • Jaani Väisänen
  • Minna Ikävalko
Scheduling groups
  • Luennot 1 (Size: 0. Open UAS: 0.)
  • Seminaari 1 (Size: 0. Open UAS: 0.)
  • Tentti 1 (Size: 0. Open UAS: 0.)
Groups
  • LLPRYKAUP25KV
  • LLPRYASLI25KV
Small groups
  • Lecture 1
  • Seminar 1
  • Exam 1

Learning outcomes

Student
- is able to plan the process of development project for an organization/company
- is able to select the suitable approach for development project and apply the possible research- and development methods as well as data collection methods
- is able to analyze the collected data and document the process
- is able to use the results in organization development

Assessment scale

1-5

Enrollment

07.05.2025 - 31.08.2025

Timing

25.08.2025 - 30.11.2025

Number of ECTS credits allocated

5 op

Virtual portion

5 op

Mode of delivery

Distance learning

Unit

Faculty of Business and Hospitality Management (LAB)

Campus

E-campus

Teaching languages
  • Finnish
Seats

20 - 60

Degree programmes
  • Master’s Degree Programme in Business Administration, Customer Oriented Business Development (in Finnish)
Teachers
  • Anu Kurvinen
Scheduling groups
  • Verkkoluento (Size: 0. Open UAS: 0.)
Groups
  • LLPRYKAUP25KV
  • LLPRYASLI25KV
Small groups
  • Online lecture

Learning outcomes

Student
- is able to understand customer buying behaviour and its possible changes
- is able to recognize the factors of successful selling in the sales process
- is able to understand the value of customer relationships in the business development

Assessment scale

1-5