Fundamentals of Professional SellingLaajuus (5 cr)
Code: LI00BI90
Credits
5 op
Teaching language
- English
Objective
The student is able to
- recognise what professional selling is and what areas of expertise are included in it
- acquire understanding of different personality types and recognise them in others
- gain a rudimental understanding on how to tailor their sales approach according to each type
- tailor their selling process so that it matches the buying process of the customer