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Innovation, Productization and Branding 1 (5 cr)

Code: AL00CL60-3004

General information


Enrollment

07.05.2025 - 31.08.2025

Timing

01.09.2025 - 30.04.2026

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Faculty of Business and Hospitality Management (LAB)

Campus

Lappeenranta Campus

Teaching languages

  • Finnish

Seats

20 - 60

Degree programmes

  • Bachelor's Degree Programme in Business (in Finnish)

Teachers

  • Jyri Hänninen

Groups

  • LLPRLII24SM

Learning outcomes

Students are able to:
-innovation process
-understands the importance of products and brands
-apply innovation methods and productization and branding tools
-pricing process and know how to apply pricing methods

Assessment scale

1-5