Innovation, Productization and Branding 1 (5 cr)
Code: AL00CL60-3003
General information
Enrollment
06.05.2024 - 30.08.2024
Timing
01.08.2024 - 31.07.2025
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Faculty of Business and Hospitality Management (LAB)
Campus
Lappeenranta Campus
Teaching languages
- Finnish
Seats
20 - 50
Degree programmes
- Bachelor's Degree Programme in Business (in Finnish)
Teachers
- Outi Katajamäki
Groups
-
LLPRLII23SM
Learning outcomes
Students are able to:
-innovation process
-understands the importance of products and brands
-apply innovation methods and productization and branding tools
-pricing process and know how to apply pricing methods
Assessment scale
1-5