Study Guide

Learning outcomes

The student is able to
- use service design terminology, methods and processes in design work
- function as a member of a multidisciplinary team in a goal-oriented way
- apply design thinking to assignments and problem solving
- recognize the importance of foresight in service design
- produce visual presentations of services.

Implementation and methods of teaching

This course is introduction to service design; components and dimensions.
The lecturers are in Zoom and the material will located in Moodle.
There is individual and team work.
You will be given tips about readings and there will be discussions about service design process and methods.

Timing and attendance

The lecturers are from 16th March to 3rd of May 2023 in Zoom.
Be there and participate to our dicussions.

We will meet in Zoom. Timetable is in Time Edit. I will confirm You our schedule later.
16.3, from 8 to 12
27.3, from 12 to 16
29.3, from 14 to 16
13.4, from 8 to 12
24.4, from 12 to 16
26.4, from 14 to 16
3.5, from 8 to 12

Learning material and recommended literature

Reading materials, tips in Moodle.

Must to read: This is Service Design Doing,

Learning environment

All material in Moodle.
Indivudual and Team working

Student time use and work load

5 credits = 136 hours work load.
• Lectures, readings, learning diary, discussions, team work, presentation.

Contents

After this course You know the main principles of service design,
• understand the key concepts, terminology related to service design,
• understand service design processes
• apply a service design process and tools to a case,
• analyse and apply future trends to the case,
• empathise and gain insights from users, stakeholders, the case,
• evaluate insights,
• identify design drivers to guide development,
• generate ideas to develop a new service,
• judge ideas for new service,
• prototype ideas and conceptualise a new service,
• develop a profitable business model for the new service,
• plan the implementation of the new service.

Assessment scale

1-5