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Presentation and Promotion Skills (5 cr)

Code: AL00CE30-3007

General information


Enrollment

15.05.2023 - 01.09.2023

Timing

19.09.2023 - 17.12.2023

Number of ECTS credits allocated

5 op

Virtual portion

2 op

Mode of delivery

60 % Contact teaching, 40 % Distance learning

Unit

Faculty of Business and Hospitality Management (LAB)

Campus

Lahti Campus

Teaching languages

  • English

Seats

15 - 70

Degree programmes

  • Bachelor's Degree Programme in Business (in Finnish)
  • Language studies LAB

Teachers

  • Hamid Guedra
  • Aria Kanerva

Scheduling groups

  • Lesson/classroom exercises (Size: 0. Open UAS: 0.)

Groups

  • LLTIIB23K
    Bachelor's Degree Programme in International Business 23K Lahti

Small groups

  • Lesson/classroom exercises

Learning outcomes

Proficiency level: B2

A student is able to
- prepare materials for and deliver presentations confidently and effectively in front of an audience
- perform in other public speaking situations at work
- promote business and personal brands
- manage personal branding and networking through various media.

Implementation and methods of teaching

Lectures, group work, individual assignments, peer and self-assessment.

Timing and attendance

Specified by the teacher.

Alternative completion methods

Recognition of Prior Learning (RPL). Discussed with the teacher.

Exam retakes

No retakes.

Learning environment

On campus and online (Moodle platform, Zoom/Teams), blended learning. Specified by the teacher.

Student time use and work load

The estimated workload is 135 hours, including reading, coursework, and lectures or other scheduled meetings.

Contents

Presentations, panel discussions, speeches, sales/elevator pitches, job application processes, including reflecting on and promoting one's own knowledge and skills, networking.

Additional information for students: previous knowledge etc.

Oral and written assignments.

Assessment scale

1-5

Failed (0)

The student has failed to meet the set course requirements

Assessment criteria: level 1 (assessment scale 1–5)

The student has acquired basic spoken, written and nonverbal presentation and personal promotion skills. The student is able to give basic presentations in English. The student has not fully reached the professional standard required to present and promote themselves in professional settings.

Assessment criteria: level 3 (assessment scale 1–5)

The student has acquired good spoken, written and nonverbal presentation and personal promotion skills. The student is able to give professional and coherent presentations in English. The student is able to apply the acquired skills in professional settings in English.

Assessment criteria: level 5 (assessment scale 1–5)

The student has acquired excellent spoken, written and nonverbal presentation and personal promotion skills. The student is able to give professional, coherent, and fluent presentations in English. The student has found their own personal style in promoting themselves professionally. The student is able to apply the acquired skills in an expert manner in varied professional settings in English.