Innovation, Productization and Branding 1 (5 cr)
Code: AL00CL60-3002
General information
Enrollment
15.05.2023 - 01.09.2023
Timing
01.08.2023 - 31.05.2024
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Faculty of Business and Hospitality Management (LAB)
Campus
Lappeenranta Campus
Teaching languages
- Finnish
Degree programmes
- Bachelor's Degree Programme in Business
Teachers
- Ville Lehto
Groups
-
LLPRLII22SM
Learning outcomes
Students are able to:
-innovation process
-understands the importance of products and brands
-apply innovation methods and productization and branding tools
-pricing process and know how to apply pricing methods
Assessment scale
1-5