Sales and Creating Customer Relationships (5 cr)
Code: YL00CN97-3002
General information
Enrollment
15.05.2023 - 05.09.2023
Timing
18.09.2023 - 10.12.2023
Number of ECTS credits allocated
5 op
Virtual portion
5 op
Mode of delivery
Distance learning
Unit
Faculty of Business and Hospitality Management (LAB)
Campus
E-campus
Teaching languages
- Finnish
Degree programmes
- Master’s Degree Programme in Business Administration, Customer Oriented Business Development
Teachers
- Anu Kurvinen
Scheduling groups
- Verkkoluento (Size: 0. Open UAS: 0.)
Groups
-
LLPRYASLI23KV
Small groups
- Verkkoluento 1
Learning outcomes
Student
- is able to understand customer buying behaviour and its possible changes
- is able to recognize the factors of successful selling in the sales process
- is able to understand the value of customer relationships in the business development
Assessment scale
1-5