Responsible Business and Marketing (5 cr)
Code: AT00BY91-3001
General information
Enrollment
21.11.2022 - 08.01.2023
Timing
01.01.2023 - 31.07.2023
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Faculty of Technology (LAB)
Campus
Lahti Campus
Teaching languages
- Finnish
- English
Seats
10 - 30
Degree programmes
- Bachelor's Degree Programme in Energy and Environmental Engineering (in Finnish), (2014-2021)
Teachers
- Alexandra Maksheeva
Scheduling groups
- Luennot (Size: 0. Open UAS: 0.)
Groups
-
TLTIEYM20S
Small groups
- Luennot 1
Learning outcomes
The student
- understands the basics of financial transactions and its significance in business activities
- review the products and operations of a business in a customer-focused way
- evaluate the importance of the development of various aspects of responsible business in the company's
financial transactions
Implementation and methods of teaching
The student
- understands the basics of financial transactions and its significance in business activities
- review the products and operations of a business in a customer-focused and responsible way
- evaluate the importance of the development of various aspects of responsible business in the company's financial transactions
The course includes lectures and individual assignments.
Timing and attendance
The studies will be carried out in spring 2023, starting from week 10. Course includes contact teaching on-campus
Learning material and recommended literature
E-learning environment (Moodle)
Alternative completion methods
No
Working life cooperation
Possible participation of guest speaker from company, sharing own experience with sustainability marketing and communications
Exam retakes
Separate agreement case-by-case
Learning environment
Moodle
Student time use and work load
The average workload per credit is 27 h.
Contents
Responsible Business and Responsible Marketing as concepts.
Sustainable Business Models and responsibility
Responsibility & Business Strategy.
CSR-reporting and communications.
Responsibility as a competitive advantage
The course is aimed to be delivered mainly to the engineering students.
Additional information for students: previous knowledge etc.
No prior knowledge is required
Teaching is completed in two languages: 80% in Finnish and 20% in English, return of the assignments is in Finnish language.
Assessment criteria
Evaluation of individual assignments
Assessment scale
1-5