Study Guide

Learning outcomes

Entrepreneurship education transforms an idea to reality. The course aims enhanching skills in business management, student's personal abilities to succeed as an innovator, reformer and developer of different kind of businesses. Entrepreneurial approach will be covered by business plan process helping to develope and manage business activities as an entrepreneur. Help students create an idea and turn it into a business plan. Students are able to write an own business plan.

Implementation and methods of teaching

Lectures, exercises and coaching student's business plan projects.

Learning material and recommended literature

Material provided by the lecturer.

Learning environment

On campus and e-learning.

Contents

Entrepreneurship in general terms and a career choice. Abilities needed to be an entrepreneur. Problem based thinking for new innovations. How to start an run an own business. Business plan process with group presentation.

Additional information for students: previous knowledge etc.

Basic knowledge of business economics.

Assessment criteria

Exercises, business plan by the student groups.

Assessment scale

1-5

Assessment criteria: level 1 (assessment scale 1–5)

1: The student shows some talent in working in a team of multicultural nature and is able to create a credible business plan for a start-up venture. The student handles to some extent the steps in the process of creating a business idea, internal and environmental analyses, a strategy, marketing and financial plans and other parts of a business plan for a starting company. The student also manages to carry out an at least acceptable PowerPoint presentation of the end product.

Assessment criteria: level 3 (assessment scale 1–5)

3: The student has a good capability of working in a multicultural team and creating a credible business plan for a start-up venture. The student handles well the different steps in the process of creating a business idea, internal and environmental analyses, a strategy, marketing and financial plans and other parts of a business plan for a starting company. The student also manages to carry out a logical and complete PowerPoint presentation of the end product.

Assessment criteria: level 5 (assessment scale 1–5)

5: The student shows excellent talent in working in a team of multicultural nature and is able to create a complete and credible business plan for a start-up venture. The student handles excellently the steps in the process of creating a business idea, internal and environmental analyses, a strategy, marketing and financial plans and other parts of a business plan for a starting company. The student also gives a logical and professional PowerPoint presentation of the final business plan.