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Entrepreneurship, Quality and Marketing in the Wellbeing Industry (3 cr)

Code: KTS1043-3016

General information


Enrollment

03.05.2021 - 31.10.2021

Timing

16.08.2021 - 13.12.2021

Number of ECTS credits allocated

3 op

Virtual portion

3 op

Mode of delivery

Distance learning

Unit

Faculty of Health Care and Social Services (LAB)

Campus

E-campus, Lappeenranta

Teaching languages

  • Finnish

Seats

30 - 200

Degree programmes

  • Bachelor's Degree Programme in Nursing
  • Bachelor's Degree Programme in Physiotherapy
  • Bachelor's Degree Programme in Social Services
  • Bachelor's Degree Programme in Public Health Nursing
  • Bachelor's Degree Programme in Emergency Care

Teachers

  • Tuula Hämäläinen

Groups

  • HLABTO21H
  • THK20
    Bachelor's Degree Programme in Public Health Nursing 20K, Lappeenranta

Learning outcomes

.

Implementation and methods of teaching

Independent online studies in Finnish. Course has separate tasks in different themes.

Learning material and recommended literature

Material is on the online-platform.

Alternative completion methods

You can use for example your experience as entrepreneur to do this course.

Contents

The student
- knows how to build up an enterprise
- understands the basics of quality management, service design and marketing in the changing environment
- knows the permissions and the supervising processes in health care sector
- knows how to market own competence to selected target group

Additional information for students: previous knowledge etc.

Content: the definition of enterprise, company forms, risks, income and expenses, marketing and service design, quality management, legislation and supervision in the health and social care business

Assessment criteria

Independent studies online - written tasks and tests

Assessment scale

Approved/Failed

Assessment criteria: assessment scale failed/approved

The student knows the possibilities and risks while working in the own business. The student has competence to evaluate income and expenses and knows the phases of permission procedures. The student recognizes quality management and marketing methods.
Different modules are evaluated separately and they all should be approved by the criteria of the task. All tasks are on the online platform.