Effective marketing 1 (2 cr)
Code: AY00CT09-3001
General information
Enrollment
06.05.2022 - 30.09.2022
Timing
29.08.2022 - 20.10.2022
Number of ECTS credits allocated
2 op
Virtual portion
2 op
Mode of delivery
Distance learning
Unit
Faculty of Business and Hospitality Management (LAB)
Campus
E-campus
Teaching languages
- Finnish
Degree programmes
- Complementary competence and optional courses, Bachelors
Teachers
- Sampo Kokkonen
Groups
-
MLABTO22H
-
HLABTO22H
-
TLTIPUU20S
-
TLABTO22H
-
TLTIPUU20SM
-
MLABAVO22S
Learning outcomes
The student is able to
- understand the importance of marketing in a company's business
- identify customer-oriented business.
- determine the key concepts of marketing and customer-oriented business
Assessment scale
Approved/Failed