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Expert in a digital marketing agency (5 cr)

Code: AL00CU85-3001

General information


Timing

01.01.2023 - 31.05.2024

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Unit

Faculty of Business and Hospitality Management (LAB)

Campus

Lahti Campus

Teaching languages

  • Finnish

Degree programmes

  • Complementary competence and optional courses, Bachelors

Teachers

  • Lotta Toivonen

Groups

  • LLABTO23H
  • LLABTO23-24

Learning outcomes

The student can
• identify their own competence and develop their expertise in a self-directed manner.
• utilize team learning methods.
• apply customer service, negotiation and sales skills in customer encounters.
• manage customer projects as part of a team
• identify development opportunities as part of the work community

Assessment scale

1-5