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Expert in a Digital Marketing AgencyLaajuus (5 op)

Tunnus: AL00CU87

Laajuus

5 op

Opetuskieli

  • englanti

Osaamistavoitteet

The student can
• identify their own competence and develop their expertise in a self-directed manner.
• utilize team learning methods.
• apply customer service, negotiation and sales skills in customer encounters.
• manage customer projects as part of a team
• identify development opportunities as part of the work community

Ajoitus

01.08.2024 - 31.12.2024

Opintopistemäärä

5 op

Toteutustapa

Lähiopetus

Yksikkö

Liiketoiminta (LAB)

Toimipiste

Lahden kampus

Opetuskielet
  • Englanti
Paikat

20 - 50

Koulutus
  • Complementary competence, Bachelor's
Opettaja
  • Markus Hämynen
Ryhmät
  • LLTIEX24S1
    Saapuvat vaihto-opiskelijat 24S, pitkät vaihdot, liiketalous, Lahti
  • LLTIEX24S2
    Saapuvat vaihto-opiskelijat 24S, pitkät vaihdot, tietojenkäsittely, Lahti
  • LLTIEX24S3
    Saapuvat vaihto-opiskelijat 24S, pitkät vaihdot, matkailu, Lahti
  • LLABTO24-25E
    Complementary competence (Bachelor's) 2024-2025, Faculty of Business and Hospitality Management

Osaamistavoitteet

The student can
• identify their own competence and develop their expertise in a self-directed manner.
• utilize team learning methods.
• apply customer service, negotiation and sales skills in customer encounters.
• manage customer projects as part of a team
• identify development opportunities as part of the work community

Arviointiasteikko

1-5

Ajoitus

01.08.2023 - 31.12.2023

Opintopistemäärä

5 op

Toteutustapa

Lähiopetus

Yksikkö

Liiketoiminta (LAB)

Toimipiste

Lahden kampus

Opetuskielet
  • Suomi
Koulutus
  • Complementary competence, Bachelor's
Opettaja
  • Lotta Toivonen
Ryhmät
  • LLABTO23-24E
    Complementary competence (Bachelor's) 2023-2024, Faculty of Business and Hospitality Management

Osaamistavoitteet

The student can
• identify their own competence and develop their expertise in a self-directed manner.
• utilize team learning methods.
• apply customer service, negotiation and sales skills in customer encounters.
• manage customer projects as part of a team
• identify development opportunities as part of the work community

Toteutustapa ja opetusmenetelmät

The student enrolls on Digital Marketing Agency Lably AL00CU86 and makes decisions of the courses in Peppi to be completed after the start of the course. Learning outcomes will be determined based on the course selections and completions by the student.

The course Expert in the Digital Marketing Office AL00CU87 (5 ECTS) is a mandatory part of the studies in Lably.

Additionaly, the student must choose 15-30 credits worth of courses from the following:
• Digital marketing planning and management AL00CU57
• Content Creation AL00CU58
• Integrated Marketing Communication AL00CU59
• Growth Hacking AL00CU60 (prequisite: Digital marketing planning and management)
• E-commerce AL00CU61
• Brand Building AL00CU62
• Expert in a Digital Marketing Agency AL00CU87

Arviointiasteikko

Hyväksytty/Hylätty

Ajoitus

01.01.2023 - 31.05.2024

Opintopistemäärä

5 op

Toteutustapa

Lähiopetus

Yksikkö

Liiketoiminta (LAB)

Toimipiste

Lahden kampus

Opetuskielet
  • Englanti
Koulutus
  • Täydentävä osaaminen, AMK
Opettaja
  • Lotta Toivonen
Ryhmät
  • LLABTO23-24E
    Complementary competence (Bachelor's) 2023-2024, Faculty of Business and Hospitality Management
  • LLTIEX23K1
    Saapuvat vaihto-opiskelijat 23K, pitkät vaihdot, liiketalous, Lahti
  • LLABTO23H
    Täydentävä osaaminen (AMK) 2023, Liiketoimintayksikkö

Osaamistavoitteet

The student can
• identify their own competence and develop their expertise in a self-directed manner.
• utilize team learning methods.
• apply customer service, negotiation and sales skills in customer encounters.
• manage customer projects as part of a team
• identify development opportunities as part of the work community

Toteutustapa ja opetusmenetelmät

The student enrolls on Digital Marketing Agency Lably AL00CU86 and makes decisions of the courses in Peppi to be completed after the start of the course. Learning outcomes will be determined based on the course selections and completions by the student.

The course Expert in the Digital Marketing Office AL00CU87 (5 ECTS) is a mandatory part of the studies in Lably.

Additionaly, the student must choose 15-30 credits worth of courses from the following:
• Digital marketing planning and management AL00CU57
• Content Creation AL00CU58
• Integrated Marketing Communication AL00CU59
• Growth Hacking AL00CU60 (prequisite: Digital marketing planning and management)
• E-commerce AL00CU61
• Brand Building AL00CU62
• Expert in a Digital Marketing Agency AL00CU87

Arviointiasteikko

1-5