Servive Design II: Customer Insight in Service DesignLaajuus (5 cr)
Code: YH00CJ97
Credits
5 op
Teaching language
- Finnish
Responsible person
- Eveliina Lagström
Objective
The student is able to
- use the basic concepts and theories of customer insight
- use appropriate methods to gain customer insight and analyze the customer’s service experience
- revise the service process/processes based on customer insight information