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Commercialization in practice: product development and pilotingLaajuus (5 cr)

Code: YL00DD67

Credits

5 op

Teaching language

  • Finnish

Objective

Student is able to
- plan and manage the product development process from idea to finished product or service
- develop effective piloting strategies for launching a new product or service into the market
- utilize market research to support product development and piloting and evaluate the suitability and success potential of the product in the market