Online BusinessLaajuus (5 op)
Tunnus: AL00CB63
Laajuus
5 op
Osaamistavoitteet
The student is able to
- evaluate online business models as part of a company's business strategy
- recognise the resource needs of online business
- plan and describe a customer-oriented service process utilising a web store
Ilmoittautumisaika
06.05.2024 - 30.08.2024
Ajoitus
02.09.2024 - 13.12.2024
Opintopistemäärä
5 op
Virtuaaliosuus
5 op
Toteutustapa
Etäopetus
Yksikkö
Liiketoiminta (LAB)
Toimipiste
Verkkokampus
Opetuskielet
- Englanti
Paikat
20 - 100
Koulutus
- Complementary competence, Bachelor's
Opettaja
- Antti Salopuro
Opetusryhmät
- Luennot 1 (Koko: 0. Avoin AMK: 0.)
Ryhmät
-
LLABTO24-25EComplementary competence (Bachelor's) 2024-2025, Faculty of Business and Hospitality Management
Pienryhmät
- Luennot 1
Osaamistavoitteet
The student is able to
- evaluate online business models as part of a company's business strategy
- recognise the resource needs of online business
- plan and describe a customer-oriented service process utilising a web store
Toteutustapa ja opetusmenetelmät
Virtual miniprojects, articles written, research, group works and presentations. All assignments include self and peer assessment. Some contact lessons are compulsory (roughly every second week). During the virtual assignments there are no lessons. The actual timing of these lessons will be informed during the course.
Ajoitus ja läsnäolo
Material (or pointers to it) will mainly be provided by the teacher via Moodle.
Sisältö
The current and future trends of web business. Legislation and regulation of web business. Conversion rate optimization. Online business models and how they meet the requirements of company's business strategy.
Arviointimenetelmät
Evaluation of artifacts produced in groups and/or by individual work. Peer review in most assignments.
Arviointiasteikko
1-5
Hylätty (0)
The student has no understanding of established online business models. Student is not able to explain the relevant concepts of online business.
Arviointikriteerit: taso 1: (arviointiasteikko 1-5)
The student understands established online business models. The student has a rough idea of the relevant concepts of online business
Arviointikriteerit: taso 3 (arviointiasteikko 1-5)
The student understands established online business models. The student is able to explain the relevant concepts of online business
Arviointikriteerit: taso 5 (arviointiasteikko 1-5)
The student understands established online business models. The student is able to apply the relevant concepts of online business in practice
Ilmoittautumisaika
01.07.2022 - 04.09.2022
Ajoitus
29.08.2022 - 02.12.2022
Opintopistemäärä
5 op
Virtuaaliosuus
5 op
Toteutustapa
Etäopetus
Yksikkö
Liiketoiminta (LAB)
Toimipiste
Lahden kampus
Opetuskielet
- Englanti
Koulutus
- Täydentävä osaaminen, AMK
Opettaja
- Antti Salopuro
Opetusryhmät
- Toteutuksen opetusryhmä 1 (Koko: 0. Avoin AMK: 0.)
Ryhmät
-
LLABTO22HTäydentävä osaaminen (AMK) 2022, Liiketoimintayksikkö
Pienryhmät
- Toteutuksen opetusryhmä 1
Osaamistavoitteet
The student is able to
- evaluate online business models as part of a company's business strategy
- recognise the resource needs of online business
- plan and describe a customer-oriented service process utilising a web store
Toteutustapa ja opetusmenetelmät
Virtual miniprojects, articles written, research, group works and presentations. All assignments include self and peer assessment. Some contact lessons are compulsory (roughly every second week). During the virtual assignments there are no lessons. The actual timing of these lessons will be informed during the course.
Ajoitus ja läsnäolo
Material (or pointers to it) will mainly be provided by the teacher via Moodle.
Sisältö
The current and future trends of web business. Legislation and regulation of web business. Conversion rate optimization. Online business models and how they meet the requirements of company's business strategy.
Arviointimenetelmät
Evaluation of artifacts produced in groups and/or by individual work. Peer review in most assignments.
Arviointiasteikko
1-5
Hylätty (0)
The student has no understanding of established online business models. Student is not able to explain the relevant concepts of online business.
Arviointikriteerit: taso 1: (arviointiasteikko 1-5)
The student understands established online business models. The student has a rough idea of the relevant concepts of online business
Arviointikriteerit: taso 3 (arviointiasteikko 1-5)
The student understands established online business models. The student is able to explain the relevant concepts of online business
Arviointikriteerit: taso 5 (arviointiasteikko 1-5)
The student understands established online business models. The student is able to apply the relevant concepts of online business in practice