Digital communication (3 cr)
Code: 05MUDIGIVI-3003
General information
Enrollment
25.11.2019 - 19.01.2020
Timing
01.01.2020 - 31.03.2020
Number of ECTS credits allocated
3 op
Mode of delivery
Contact teaching
Unit
Institute of Design and Fine Arts (LAB)
Campus
Lahti Campus
Teaching languages
- Finnish
Seats
0 - 20
Degree programmes
- Bachelor's Degree Programme in Design (2014, 2015, 2016)
Teachers
- Susanna Björklund
Teacher in charge
Jorma Lehtonen
Groups
-
05MUVA16, Lahti
Learning outcomes
Students
- know how to assess the role of communication in marketing
- know how to systematically implement internal and external communication
- know how to select appropriate methods and channels in communication
- know how to create recipient-oriented messages and information
- know how to create a positive image through texts
Assessment scale
Approved/Failed