•   Online Business AL00CB63-3001 06.09.2021-15.12.2021  5 credits  (04BIT20K, ...) +-
    Name of lecturer(s)

    Antti Salopuro

    Implementation and methods of teaching

    Virtual miniprojects, articles written, research, group works and presentations. All assignments include self and peer assessment. Some contact lessons are compulsory (roughly every second week). During the virtual assignments there are no lessons. The actual timing of these lessons will be informed during the course.

    Assessment methods and criteria

    Evaluation of artifacts produced in groups and/or by individual work. Peer review in most assignments.

    Language of instruction

    English

    Timing

    06.09.2021 - 15.12.2021

    Enrollment date

    01.07.2021 - 05.09.2021

    Enrolment in Peppi http://peppi.lab.fi. If you need assistance, please contact the student office.

    Group(s)
    • 04BIT20K
    • LLABTO21H
    • LLTIIT20S
    Unit, in charge

    Faculty of Business and Hospitality Management (LAB)

    Small group(s)
    • Luennot 1 (Size: 0.
    Teacher(s)

    Antti Salopuro

    Degree Programme(s)

    Bachelor's Degree Programme in Business Information Technology

    Unit location

    E-campus, Lahti

    Virtual proportion

    5 credits

    Assessment methods

    1-5

    Timing and attendance

    Material (or pointers to it) will mainly be provided by the teacher via Moodle.

    Contents

    The current and future trends of web business. Legislation and regulation of web business. Conversion rate optimization. Online business models and how they meet the requirements of company's business strategy.

    Assessment criteria
    Failed (0)

    The student has no understanding of established online business models. Student is not able to explain the relevant concepts of online business.

    Assessment criteria - level 1

    The student understands established online business models. The student has a rough idea of the relevant concepts of online business

    Assessment criteria - level 3

    The student understands established online business models. The student is able to explain the relevant concepts of online business

    Assessment criteria - level 5

    The student understands established online business models. The student is able to apply the relevant concepts of online business in practice